A glance through ChangeNow’s User Experience
One of the really tough things when it comes to crypto is sending to someone else. Many times I get asked questions like “so, how to I change this to fiat, how do I send this xyz coin to my friend, how soon can my exchanged coin get delivered” and many more. There is a pattern to all these questions, they are more of the same thing.
One thing that is peculiar to a new user of any product is the ability to be able to understand everything about the product instantly. Every user tries to get as much information as they can and they act within a given time-frame while leaving with a memory. This memory now forms the basis of if a repeat patronage would happen or not.
Making navigation easy should be the goal of any product or service. An example can be found in the crypto space where it is not uncommon to see projects falling short of this simple and effective strategy especially as it concerns exchange. One of the exchange services I felt got this right is ChangeNow with their easy to use array of products.
A cursory glance at the homepage of the exchange would only get you straight to business, no unnecessary charts and candle bars. The way it is structured to give a good experience, exchange would have already taken place in the mind of any user even before starting the process. Even the mobile application is more intuitive and easier to use. This is in fact is my favorite as it only takes just a few clicks provided you have your cryptocurrency wallet address on standby. More so, we are in the era of mobile applications it is only normal one loves this more.
There is also a gateway extended to fiat holders who want to jump right into owing their first crypto or veterans who just love to use their cards (VISA or Mastercard) to buy crypto. Although this service is yet to be extended to the mobile app, but the simple fiat-to-crypto gateway provides access and ease with crypto. The only downside here is there is a minimum amount you can purchase with your card unlike crypto.
Another good addition to the business of instant transfer is the ChangeNow’s Telegram Bot. This is indeed highly innovative as it gives newbies or even veterans the ability to do their business without leaving the telegram app. You can exchange any of the 200+ supported cryptocurrencies with one another by simply following the instructions in the chat.
Overall, ChangeNow has provided for the crypto space a one-stop shop for payments and exchange through their array of products which makes it simple for newbies to hit the ground running, while providing incentives and motivations to do so through their partner and affiliate programs.
